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    Morpheus Brandy Price 2026: State-Wise Rates, 750ml & All Variants Revealed

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    Morpheus Brandy Price

    Last Updated: June 2, 2026 | Reading Time: ~8 minutes

    Quick Answer: Morpheus Brandy price in India typically ranges from ₹400 (180ml) to ₹2,000 (750ml), depending on your state, bottle size, and variant — with Delhi usually being the cheapest and Kerala or Karnataka on the pricier side.

    Disclaimer: This article is for informational purposes only and does not promote or encourage alcohol consumption. Prices mentioned are approximate and may vary by store, region, and time. Always check your local licensed retailer for the latest Morpheus Brandy price. Drink responsibly and only if you are of legal drinking age in your state.

    Morpheus Brandy – Brand at a Glance

    Feature Details
    Brand Name Morpheus
    Manufacturer Radico Khaitan
    Launched 1999
    Category Premium Indian Brandy
    ABV 42% – 42.8%
    Key Variants Morpheus XO, Morpheus Blue, Morpheus Blue XO
    Aging Aged in French/Oak barrels
    Awards 7 Gold Medals – Monde Selection; Silver Medal – International Spirits Challenge (2022)
    Market Share 20%+ in premium brandy category (as of 2023)
    Availability 50+ countries globally

    The Morpheus Story – Dreaming Big Since 1999

    Let’s start with a fun fact — Morpheus is named after the Greek god of dreams. And honestly, for a brandy that’s aged in oak barrels and has won 7 gold medals at the Monde Selection, the name fits like a glove.

    Morpheus was introduced by Radico Khaitan, one of India’s oldest and largest liquor manufacturers, launched to cater to the premium segment of the market. From day one, the idea was simple: give Indian drinkers a world-class brandy experience without burning a hole in their pocket.

    In 2013, Morpheus crossed the milestone of 1 million case sales, firmly cementing its position among India’s best-selling premium brandies. Then in 2017, the brand expanded its portfolio with the introduction of Morpheus Blue, a bolder and more robust variant designed for brandy enthusiasts seeking enhanced depth and complexity. By 2022, international recognition arrived when Morpheus Brandy was awarded a Silver Medal at the prestigious International Spirits Challenge.

    And in 2024? Radico Khaitan launched limited-edition collectible packaging for Morpheus, specifically targeting the lucrative festive and gifting markets during peak seasons.

    So yeah — this brand isn’t just sitting still. It’s dreaming bigger every year.

    Morpheus Brandy

    Morpheus Brandy Variants – What’s Available?

    Before we jump into the Morpheus Brandy price list, let’s quickly understand what you’re actually choosing from:

    Morpheus is available in several varieties like Morpheus Blended Premium Brandy, Morpheus XO Blended Premium Brandy and Morpheus Blue Brandy.

    Variant Style ABV Best For
    Morpheus XO Extra Old, Smooth & Rich 42% Sipping neat or on the rocks
    Morpheus Blue Bold, Robust, Full-bodied 42.8% Mixed drinks, parties
    Morpheus Blue XO Premium Blue, Complex Finish 42.8% Celebrations, gifting

    The Morpheus XO is a sophisticated and elegant expression, offering notes of ripe fruit, vanilla, and oak, complemented by a hint of spice and a touch of caramel — with a velvety smoothness and a long, warm finish.

    Morpheus Brandy Price in India – Complete State-Wise Breakdown

    This is the section you’ve been scrolling for. Here’s the most updated Morpheus Brandy price in India across major states and bottle sizes. Remember — the price of Morpheus brandy differs vastly from state to state as a result of their respective excise policies and local taxes.

    Morpheus Brandy 750ml Price – State-Wise Table

    State Morpheus XO 750ml (Approx.) Morpheus Blue 750ml (Approx.)
    Delhi ₹1,300 – ₹1,400 ₹1,400 – ₹1,500
    Bangalore (Karnataka) ₹1,500 – ₹1,748 ₹1,700 – ₹1,900
    Kerala ₹1,500 – ₹1,700 ₹1,700 – ₹1,900
    Uttar Pradesh (UP) ₹870 – ₹1,100 ₹1,000 – ₹1,200
    Punjab ₹750 – ₹950 ₹900 – ₹1,100
    Andhra Pradesh (AP) ₹1,200 – ₹1,500 ₹1,400 – ₹1,600
    Maharashtra (Mumbai) ₹1,400 – ₹1,600 ₹1,500 – ₹1,700
    Tamil Nadu ₹1,500 – ₹1,700 ₹1,600 – ₹1,800
    Goa ₹575 – ₹800 ₹700 – ₹950
    Haryana ₹700 – ₹900 ₹850 – ₹1,050

    📌 Note: Prices are approximate and sourced from publicly available excise data and retailer listings. Always verify with your local licensed liquor store for the exact Morpheus Brandy rate in your city.

    Morpheus Brandy Price in India

    Morpheus Brandy Price by Bottle Size – All Variants

    Here’s a handy breakdown by bottle size for the Morpheus Brandy 750ml price and smaller sizes — because not everyone wants to commit to a full bottle on a Tuesday night.

    Bottle Size Morpheus XO (Approx.) Morpheus Blue (Approx.)
    60ml ₹100 – ₹180 ₹120 – ₹200
    180ml ₹300 – ₹500 ₹350 – ₹550
    375ml ₹650 – ₹900 ₹750 – ₹1,000
    750ml ₹1,200 – ₹1,748 ₹1,400 – ₹1,900
    1000ml ₹1,600 – ₹2,200 ₹1,800 – ₹2,400

    In Mumbai, both Morpheus XO and Morpheus Blue XO are available starting at ₹400 for a 180ml bottle, with 42–42.8% ABV.

    Morpheus Brandy Price in Bangalore – What Bangaloreans Pay

    Bangalore loves its brandy — especially during those chilly winter evenings. Karnataka has relatively high alcohol taxes, which directly impact the retail price of premium brandy brands like Morpheus. Bangalore, being a metro city, usually has prices on the higher side.

    The Morpheus Brandy price in Bangalore for a 750ml bottle of Morpheus XO hovers around ₹1,500 – ₹1,748, making it one of the pricier states to buy your dram in. But Bangaloreans will tell you — the vibe makes it worth it.

    The Morpheus Brandy 750ml price in Bangalore for the Blue variant sits slightly higher at around ₹1,700 – ₹1,900.

    Morpheus Brandy Price in Bangalore

    Morpheus Brandy Price in Kerala – God’s Own Country, Higher Own Tax

    Kerala might be God’s Own Country, but its excise department takes its job very seriously. Liquor taxes are generally higher in Kerala. Demand has held up, despite higher prices.

    The Morpheus Brandy price in Kerala for a 750ml bottle is approximately ₹1,500 – ₹1,700 for Morpheus XO. The 750ml Morpheus Brandy price in Kerala for the Blue variant can go up to ₹1,900.

    Despite the pricing, Kerala remains one of the top-consuming states for Morpheus — proof that when the brandy is this good, people find a way.

    Morpheus Brandy Price in Delhi – Best Value in the Country

    Good news for Delhi folks — Delhi typically has the lowest price tag on Morpheus Brandy, thanks to its competitive retail policy.

    Morpheus Brandy price in Delhi for a 750ml XO bottle: approximately ₹1,300 – ₹1,400. That’s a solid deal for a premium brandy with international medal recognition. In Delhi, you can expect to pay around ₹1,400 for a 750ml bottle of Morpheus Brandy, although this can fluctuate slightly depending on the store and availability.

    Morpheus Brandy Price in UP, Punjab & AP

    Morpheus Brandy Price in UP

    Uttar Pradesh offers some of the most affordable Morpheus Brandy price in UP options. This pack is available in Uttar Pradesh at ₹870 for festive packs, and the regular 750ml XO bottle is available in the range of ₹870 – ₹1,100. Great value!

    Morpheus Brandy Price in Punjab

    Punjab has always been a celebration-first state, and Morpheus fits right in. In Punjab, the price is around ₹750 for festive editions. Regular Morpheus Brandy price in Punjab for a 750ml bottle: approximately ₹750 – ₹950.

    Morpheus Brandy Price in AP

    Andhra Pradesh sits in the mid-range for Morpheus Brandy price in AP, with a 750ml bottle costing approximately ₹1,200 – ₹1,500 depending on the variant and the outlet.

    Morpheus Brandy 750ML Price

    Morpheus Blue – The Bold Sibling Worth Knowing

    If Morpheus XO is the smooth elder sibling, Morpheus Blue is the one who shows up to the party and takes over the playlist.

    Morpheus Blue was introduced in 2017 as a bolder and more robust variant designed for brandy enthusiasts seeking enhanced depth and complexity.

    The Morpheus Blue Brandy price in most states is around ₹100 – ₹200 more than the standard XO variant. For example, the Morpheus Blue price in Bangalore for 750ml is approximately ₹1,700 – ₹1,900, while in UP it starts at around ₹1,000.

    Morpheus Blue Brandy price is well worth the slight premium if you prefer a deeper, richer sipping experience.

    Morpheus Whisky – Yes, It Exists Too!

    Wait — Morpheus Whisky? Yes, Radico Khaitan’s Morpheus brand has explored whisky extensions in some markets. Morpheus Whisky price and Morpheus Whisky variants are occasionally available in select states, though the brand is primarily known for its brandy range.

    If you’re searching for Morpheus Whisky price, it’s worth checking with your state’s licensed outlets directly, as availability can vary significantly by region.

    Why Does the Morpheus Brandy Price Vary So Much?

    Great question — and honestly, it trips up a lot of buyers. Here’s the simple answer:

    A lot of buyers get confused as to why the Morpheus Brandy price in India varies from one state to another. The reasons are straightforward: state-levied excise duty changes have a disproportionate effect on the end market price.

    Think of it this way — the brandy in the bottle is the same. What changes is what your state’s government adds on top. States like Goa and Punjab have low liquor taxes. States like Kerala, Karnataka, and Tamil Nadu have higher ones. That’s it.

    The 3 main factors affecting Morpheus Brandy rate:

    1. State Excise Duty – The biggest price driver
    2. Local VAT & Cess – Varies by municipality
    3. Retailer Type – Premium wine shops may charge more than government-run outlets

    Expert Insight: Is the Morpheus Brandy Price Worth It?

    Let’s be real for a second. Is this Morpheus Brandy price in India worth paying?

    Unlike most locally brewed brandies, Morpheus goes down softer and has a more pleasant taste that gives it the right to be priced this high, in my opinion. The 750ml Morpheus Brandy Price in India is priced to reflect its quality positioning — neither too cheap, nor overly expensive.

    At under ₹1,500 in most states, you’re getting a brandy that’s won international medals, is aged in oak, and tastes noticeably smoother than most entry-level options. That’s a solid proposition.

    Expert Verdict: The Morpheus Brandy price is genuinely fair for the quality on offer. Whether you’re a brandy newbie or a seasoned sipper, Morpheus delivers consistent value.

    Morpheus Brandy Price in Kerala

    How to Enjoy Morpheus Brandy – Quick Tips

    Brandy is best enjoyed at room temperature (18–22°C), which allows its complex flavours and aromas to shine through. A snifter glass is perfect because its wide bowl and narrow top help concentrate the aromas. Pairing brandy with dark chocolate, fruit-based desserts, or tiramisu complements its vanilla and caramel notes beautifully.

    Method Notes
    Neat Best way to appreciate the oak and caramel notes
    On the Rocks Slight chilling opens up fruity notes
    With Soda Light, refreshing — good for parties
    Brandy Old Fashioned Add sugar, bitters, twist of orange
    With Dark Chocolate A timeless pairing

    Morpheus Brandy Price Summary – Quick Reference Table

    State 180ml 375ml 750ml
    Delhi ₹300 – ₹350 ₹600 – ₹750 ₹1,300 – ₹1,400
    Bangalore ₹450 – ₹550 ₹850 – ₹1,000 ₹1,500 – ₹1,748
    Kerala ₹400 – ₹500 ₹800 – ₹1,000 ₹1,500 – ₹1,700
    UP ₹250 – ₹350 ₹500 – ₹650 ₹870 – ₹1,100
    Punjab ₹200 – ₹300 ₹450 – ₹600 ₹750 – ₹950
    AP ₹350 – ₹450 ₹700 – ₹900 ₹1,200 – ₹1,500
    Goa ₹150 – ₹250 ₹350 – ₹500 ₹575 – ₹800

    Conclusion

    Morpheus Brandy isn’t just another bottle on the shelf. It’s a dream poured into a glass — smooth, rich, aged to perfection, and priced to make sense. Whether you’re checking the Morpheus Brandy price in Bangalore, comparing the Morpheus Brandy price in Kerala, hunting for the best Morpheus Brandy 750ml price, or simply want to know the Morpheus Brandy rate before your next trip to the liquor store — the answer is consistent: it’s good brandy at a fair price.

    The Morpheus Brandy price in India ranges widely — from as low as ₹575 in Goa to upwards of ₹1,748 in Bangalore — purely because of state excise policies, not quality differences. The brandy in the bottle is always the same excellent spirit.

    Key takeaways:

    • Cheapest states: Goa, Punjab, UP
    • Priciest states: Karnataka (Bangalore), Kerala, Tamil Nadu
    • Best value variant for beginners: Morpheus XO 750ml
    • Premium pick: Morpheus Blue XO for special occasions
    • Always check the MRP printed on the bottle and buy from licensed stores only

    FAQs – Morpheus Brandy Price

    Q1. What is the Morpheus Brandy 750ml price in India?

    The Morpheus Brandy 750ml price in India ranges from approximately ₹870 (UP) to ₹1,748 (Bangalore/Karnataka), depending on the state and variant.

    Q2. What is the Morpheus Brandy price in Kerala for 750ml?

    The Morpheus Brandy price in Kerala for a 750ml bottle is approximately ₹1,500 – ₹1,700 for the XO variant. The Blue XO can go higher.

    Q3. Why is the Morpheus Brandy price in Bangalore higher than Delhi?

    Karnataka has higher state excise duties compared to Delhi, which means the Morpheus Brandy price in Bangalore is naturally higher — even though it’s the same bottle.

    Q4. What is the Morpheus Blue Brandy price?

    Morpheus Blue Brandy price is generally ₹100 – ₹200 higher than the standard XO variant in most states. In Bangalore, the Blue XO 750ml costs around ₹1,700 – ₹1,900.

    Q5. Is Morpheus Brandy available in Uttar Pradesh?

    Yes! The Morpheus Brandy price in UP for a 750ml bottle is around ₹870 – ₹1,100, making UP one of the most affordable places to pick up a bottle.

    Thank you for reading! 🙏 Found this helpful? Check out our previous blog:

    For more information on Indian whisky pricing and reviews, visit SharabPrice.com – your trusted source for alcohol pricing in India.

    Author Byline & Credentials

    Written by: Kanak Saini, Beverage Industry Analyst
    Experience: 8+ years tracking liquor pricing trends across India
    Methodology: Prices collected from authorized retailers, government excise websites, and verified liquor store listings across 15+ states between  April-May 2026
    First-hand Research: Direct retailer interviews and store visits conducted in major cities